Build & Maintain an On-campus Presence

For the best recruiting results, it is important to brand your organization and build a presence on campus. This can be done physically, virtually or both. The amount of time and effort this takes may vary depending on the industry, location, and size of your company, as well as the types of opportunities you offer. Employers engage in a variety of recruiting activities to establish their presence. Some of the more traditional ways include participating in our career fairs, hosting information sessions, facilitating educational or skills-based workshops, and posting internship and full-time positions in Brown Career Connection, our online recruiting system.

We promote your events to students using various methods and we send weekly application deadline reminders so that students are aware of your timelines. For additional marketing to build a presence on campus, drive attendance to your recruiting events, and generate greater numbers of applications for your postings, please consider additional advertising.

Maintaining a physical presence on campus is equally important. Particularly in times of economic downturn, it is important to maintain a presence. It may require a year or two to solidify your brand recognition and yield the desired hiring outcomes.